I was working at It’s A Gas Management/Marketing in 2001 when The Strokes’ debut album “Is This It” came out.  We worked our asses off promoting the album.  Vinny Rich, the owner of It’s A Gas, had managed Ryan Gentles, the manager of The Strokes when he was in a band called The Selzers. We did a range of promotion activities including street team marketing and various online initiatives.

Rolling Stone has just named “Is This It” the #2 album of the decade and though I’m now here at Little Wing Marketing and Vinny is working for a major label we couldn’t be prouder.  The handful of us at It’s A Gas really believed in what we were promoting and were really proud to play our role in making the album a success.

Check the RS article.

For the record we also promoted the Radiohead album “Hail to the Thief” which appeared at #89 on the list and we worked the first Kings of Leon record “Holy Roller Novocaine” which, while not on the list, was the start for the band who appeared on the list three times at the number 39, 53, and 80 spots.

#89 | Radiohead: Hail to the Thief