Few Moves Moving Company"Clean Cut Movers" in Wilmington NC and Raleigh NC
When Few Moves Moving Company first approached us, they were in the middle of their initial growth phase. They had a website but wanted something that better represented their brand and generated more leads. “Clean Cut Movers” was the foundation of the brand and they wanted to keep that message consistent in their online marketing. They wanted to grow their brand online with a responsive website and targeted social media and content marketing strategy.
Client Few Moves Moving Co.
Date Feb 2014, ongoing
Skills Web Design, Social Media, Content Creation
Custom Website with Photography
The Few Moves Moving Company website is a good example of graphic design supporting brand identity. In the design we focused on delivering a clean look based on their color scheme of red, white, and black. The addition of custom photography really conveys their brand message of “Clean Cut Movers” and makes it clear the people that are going to show up at your door.
Credibility is an important part of the websites that we build and for Few Moves Moving Company we added a unique feature that we couldn’t find in any other moving company website. We link directly to the licensing documents that are required for movers in North Carolina and for Interstate travel. The moving business has its fair share of shady characters and proving this information gives potential customers the peace of mind that Few Moves Moving Company is reputable and credible.
The main challenge that Few Moves needed to address is that there’s a big market leader: Two Men and a Truck. The first challenge was to raise their local profile. To put them in the selection set when somebody is considering hiring a moving company.
To raise their local profile we developed a content strategy that highlights Wilmington and Raleigh areas in addition to mixing in a wide variety of moving tips. It’s worked. Consistent blogging and communication via social media has helped to get Few Moves named a Top 3 moving company in Encore’s “Best Of” Awards for several years running. They also lead the way with 5 Star Reviews on Google. As of 4/19/16, they were at 81!